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O2 Concept Store cover feature of VMSD Magazine
posted on Monday, January 7th AT 08:10:13 AM

Please see below for an except, or click to download the full pdf.

In November this year, Led Zeppelin will perform their eagerly awaited one-off reunion concert in London. The venue - The O2. Previously known as the Millenium Dome, The O2 is Europe's newest, state-of-the-art indoor venue for music, sport and entertainment, complete with a 20,000 seat arena, an 11-screen cinema, an imtimate music club, restaurants and bars. The venue is also home to the brand's largest concept store, designed by Jordan Parnass Digital Architecture.

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Jordan Parnass Digital Architecture (JPDA) is an award winning multidisciplinary practice combining architecture, digital media, branding and experience design. All content © 2010 Jordan Parnass Digital Architecture. testing